Crossborder Ecommerce Hit by Sihai Shanzhou Collapse

Crossborder Ecommerce Hit by Sihai Shanzhou Collapse

The bankruptcy of cross-border e-commerce giant Sihai Shangzhou has shocked the industry, revealing the increasing polarization. This article analyzes the reasons for the failure, emphasizing that future development requires a focus on branding, refinement, multi-channel strategy, and compliant operations. It also provides practical advice for cross-border e-commerce practitioners on product selection, supply chain management, marketing, customer service, and continuous learning. These suggestions aim to help them stand out in the fiercely competitive market and achieve sustainable growth by adapting to the evolving landscape and prioritizing ethical business practices.

01/05/2026 Logistics Industry Insights
Read More
200 Youtube Influencers Boost Ecommerce Sales

200 Youtube Influencers Boost Ecommerce Sales

Cross-border e-commerce companies face traffic challenges when launching self-developed products. This paper proposes leveraging YouTube influencer marketing strategies, including multi-point bursts and content diversification, to build awareness before product sales and influence potential customer choices. Through case study analysis, it details influencer selection, content strategy, execution tactics, and performance evaluation. The paper emphasizes the importance of pre-launch preparation to avoid a “naked launch” and improve conversion rates, ultimately achieving sales goals. It highlights how strategic influencer collaborations on YouTube can effectively address the traffic bottleneck for new products.

01/05/2026 Logistics Industry Insights
Read More
Guide to Launching a Profitable Douyin Shop

Guide to Launching a Profitable Douyin Shop

This article provides a detailed analysis of the various costs associated with opening and operating a Douyin Shop (TikTok Shop), including business licenses, security deposits, product procurement, influencer collaborations, sales promotion, and software services. It proposes cost control and profitability strategies such as refined product selection, supply chain optimization, and targeted marketing. Furthermore, it recommends a Douyin Shop operation mind map to help beginners better understand Douyin Shop operations and achieve their entrepreneurial goals. The aim is to provide guidance for startups navigating the Douyin e-commerce landscape.

01/05/2026 Logistics Industry Insights
Read More
Meesho Aims to Shed Discount Image Attract Brands in India

Meesho Aims to Shed Discount Image Attract Brands in India

Meesho's rise in the Indian e-commerce market is marked by downloads surpassing Amazon and Flipkart. The company is now striving to shed its low-price image and venture into branded product categories. This transition presents both significant challenges and opportunities. While its initial success was built on affordability, attracting higher-spending customers and competing with established players in the branded goods sector will require strategic shifts in marketing, product selection, and overall brand perception. The Indian e-commerce landscape is becoming increasingly competitive, making Meesho's evolution crucial for long-term success.

01/05/2026 Logistics Industry Insights
Read More
Instagram Bio Tips to Boost Business Engagement

Instagram Bio Tips to Boost Business Engagement

This article reveals 7 key elements to create a high-converting Instagram bio, including consistent branding in your profile picture, optimizing your username and display name, crafting a precise description, selecting the appropriate business category, utilizing the link effectively, curating highlights, and setting a clear call to action. Master these techniques to transform your Instagram bio into a powerful lead magnet, attracting more potential customers and boosting engagement.

01/04/2026 Document Interpretation
Read More
Exporters Face Challenges With Weight Declarations on Customs Forms

Exporters Face Challenges With Weight Declarations on Customs Forms

This article provides an in-depth analysis of the reporting standards for "Gross Weight" and "Net Weight" on export customs declaration forms. It emphasizes the principle of consistency between documents and elaborates on exceptions for special cases such as net weights less than 1 kg and air transport. Furthermore, it lists key filling precautions and case studies, aiming to assist foreign trade practitioners in accurately completing customs declaration forms and avoiding customs clearance delays caused by incorrect weight information.

09/26/2025 Customs Knowledge
Read More
Pinterest Boosts Ecommerce Traffic and Brand Growth

Pinterest Boosts Ecommerce Traffic and Brand Growth

This article delves into leveraging Pinterest to drive traffic to independent e-commerce websites and enhance brand image. By employing precise audience analysis, effective content strategies, and community engagement, e-commerce sellers can accurately reach high-purchasing power audiences in Western markets. This approach aims to stimulate purchase desire, ultimately leading to increased traffic and sales for independent e-commerce platforms. The article provides actionable insights for optimizing Pinterest presence and maximizing its potential for driving business growth in the competitive e-commerce landscape.

12/31/2025 Logistics Industry Insights
Read More
Beginners Guide to Building a Profitable Youtube Channel

Beginners Guide to Building a Profitable Youtube Channel

This article introduces strategies for making money on YouTube, covering various monetization methods such as ad revenue sharing, memberships, and merchandise sales. It also provides tips for users in mainland China on how to access and receive earnings from the platform. Learn how to turn your passion and content into a sustainable income stream on YouTube. Explore different avenues for monetization and overcome geographical limitations to unlock your earning potential.

01/04/2026 Logistics Encyclopedia
Read More
Top Tools for Professional Youtube Live Streaming

Top Tools for Professional Youtube Live Streaming

This article provides an in-depth analysis of 9 mainstream YouTube live streaming tools, ranging from Restream and Switcher Studio to OBS Studio and Ecamm Live. It details their features, application scenarios, advantages, and disadvantages. The aim is to help content creators choose the most suitable tool based on their specific needs, improve live streaming quality, and master the secrets to success on YouTube.

12/31/2025 Logistics Encyclopedia
Read More